Watch the 🎥 video above before reading the post!

Have you seen this?

instagram-new-logo-hed-2016

 

This is Instagram’s new logo. Let’s look at some of the headlines to analyse the language behind it?

Click on the images to enlarge!

 

The two first pieces of news use the Present Perfect: “has ditched” and “has changed”. The third one uses Past Simple: “changed”.

Can you explain WHY they used those verb forms before you move on?

 

EXPLANATION:

As we learned in our 🎥 video about the present perfect, when we specify when  something happened (on Wednesday), we use Past Simple:

🔎 Instagram changed its logo on Wednesday.

 

When we don’t specify when, we use Present Perfect:

🔎 Instagram has ditched its logo.

🔎 Instagram has changed  its logo.

 

your turn

➥ Can you explain why the following verbs in blue were written in the Present Perfect? Leave your comments below!

“We‘ve been inspired by all the ways the community has grown and changed, and we wanted to create something that reflects how vibrant and diverse storytelling on Instagram has become,” a spokesman said.

Instagram’s supporting apps – Boomerang, Layout and Hyperlapse have also been given new designs with the same colour scheme.

The blog post asserts that the “Instagram community has evolved over the past five years from a place to share filtered photos to so much more – a global community of interests sharing more than 80m photos and videos every day. Our updated look reflects how vibrant and diverse your storytelling has become.

 

🎥  For the complete video and quizzes about the difference between Present Perfect and Past Simple, visit our blog post.